Susan Mershon - The Techie Mentor
I’m a no fluff, straight to the point person who will tell you like it is and be honest about what it takes to be successful.
I’m a no fluff, straight to the point person who will tell you like it is and be honest about what it takes to be successful.
You're tired to beating the bushes looking for clients and would love to have them come to you.
Do the work - you're just not sure how to build your list or create a lead magnet funnel.
You want to be part of a community that includes ongoing support and direction plus a clear path to success.
If you can identify with any or all these points, please read on.
NO FLUFF OR HYPE INCLUDED
NOW Is The Time To Build Relationships By Building Your List
I'm guessing that you may have more than one of these doubts running through your mind at the moment. Let me save you some time + give you straight answers.
I Don't Have a List
That's OK because you're going to learn how to create a list using a Lead Magnet funnel in this course. So... you don't need a list to get started.
I Don't Know What Tools To Use
We will be going through this focusing on how to start with FREE tools and when to upgrade to paid tools.
Virtual Assistants Don't Need Lists
ALL online businesses should have a list if they want to build the know, like + trust factor that leads to sells.
It's Too Complex to Set Up + Automate
Not true, you can start off with simple to use tools that are NOT complex an give you the tools + automations you need right now.
I Don't Know What To Write
I get it - this is one of the hardest things for many people to do. Write the content for their sequences. Issue solved since you get a ton of done for you templates + swipe files in this course that will get you started.
I'm Not Sure How To Pull It All Together
That's what this program is for. To help you create your Lead Magnet, your sales funnel, what to write and include in your sequences, how to use tagging and much more.
I Can Learn Everything I Need To Know From YouTube For FREE!
Sure, but how do you know it works? And, how do you know what you are learning is legitimate? And where do you go if you have a question or need support? You can find just about anything online for free, but there is still a cost involved. It may not be $$ but it’s your time trying to piece the information together into a system or plan that you can actually implement.
NO-NONSENSE APPROACH
Your Business, Your Choice!
The short version is what I teach gets results, however let me give you a more detailed version why I am a true expert in my field.
I've Built Two 6-Figure Successful VA Businesses Myself...From Scratch
I started my first VA business while working full time with an infant at home. And to be honest I had NO clue what I was doing. I don't have a college degree or any special business education but I hated my JOB so much that I channeled my anger into helping me figure out how to start + launch a 6-figure VA business. And I did! I took what I learned from that experience and used it to launched the Techie Mentor. So... I know how to build a successful, profitable + sustainable business, I've done it twice. What I teach is based on experience using proven systems that get results.
I Know How To Teach - I Make The Complex Subjects Easy To Understand
I began teaching software way back in the 90's before the Internet and when Microsoft was just getting it's start. I taught DOS, Windows, Access, WordPerfect, Microsoft Office and even Lotus 123 to professionals who needed to learn the software that ran the computer they just got at work. I know how to take complex subjects and make them simple to understand, use + implement. Bottom line is I know how to teach.
I've Been Supporting the VA Industry for Over 10 Years
I'm not new kid on the block, I've been supporting the industry I'm passionate about for the past 12 years. I know what works and what doesn't based on years of experience
My Content Is Unique + Original
This is not the same regurgitated content that so many other Virtual Assistant Trainers teach. All of my programs are original - designed and created by me based on my years of experience.
I've Used Email Marketing To Increase My Revenue Each Year
I know how to use Email Marketing strategies to grow your list and your revenue.
I Show You The Same Systems + Processes I Use Successfully Right Now
The systems + processes that are taught in this course are the very same ones I use to successfully market my business using Email Marketing.
You're Learning A Rinse + Repeat System
You can take the system you're learning in this program and create multiple lead magnets + funnels to grow and scale your business.
NO FLUFF + NO HYPE
Just The Stuff That
Gets Results!
INTRODUCING
Learn How To Create A Pipeline Of Your Dream Clients!
A Comprehensive Training Program That Teaches Real Strategies + Systems To Automate Your Marketing + Increase Sales, No Experience Needed.
Self-Paced Video Training
Downloadable Audio Files
Action-Oriented Homework
24x7 Training Access
Lesson
Audios
Workflows + Diagrams
Real World Examples + Ideas
Checklists, Templates + More
Let Me Give You An In-Depth Tour Of Everything That's Included:
In this module I give an overview of Email Marketing + it's benefits to you as a business owner.
What it is + why you need it - learning the ins + outs of email marketing.
The benefits - we look at all the benefits that building a list + email marketing can do for your business.
Rules + regulations - there are very specific rules + regulations you must know about including GDPR, CCPA + more.
Digital Marketing 101 - I introduce Digital Marketing, what it is, why you need it + the most important pieces to start with.
Mistakes to avoid - learn the most common mistakes business owners make and how to avoid them.
Common terms - learn what common terms mean and how they're used.
Here's where we will cover the most common tools + the integrations that pull it all together.
Common tools: discover the must have tools when it comes to Email Marketing and how to start with the free ones.
Integrations: we will identify the most common types of integrations between tools.
Best practices: we talk about best practices + how to start using free tools.
Digital Marketing: here we will tie everything in with Digital Marketing.
Here is where we work together to design the right Email Marketing strategy for your business.
Your strategy: we're going to focus on creating the right strategy for you.
Define your goals: we start by defining your overall goals and tying it into your strategy.
Determine your CTA: it's important you have a Call To Action and you understand what it is.
Get clear on your niche: gain clarity on who your niche is and where you can find them.
Understand their pain points: determine their pain points and how you can solve them.
Using a FAQ notebook: learn how to use this notebook to capture ideas, topics + more.
In this module we will focus on creating your one of a kind email marketing plan.
Marketing 101: we'll review marketing basics to be sure you've got them covered.
Sample Projects: here's where I'll walk you through the sample projects I'm creating throughout the course.
Your Plan: we draft your email marketing plan and your goals.
Getting Traffic: we will review proven free strategies for getting traffic to your lead magnet.
The Tools: we will review the tools you need to implement the marketing strategies we're focusing on.
Common Challenges: learn the common challenges to watch out for when it comes to email marketing.
Here is where we walk through designing your lead magnet + follow up content.
Design Overview: we do an overview of what we will be working on in this module.
The Tools: we cover the simple tools you can use to design and implement your lead magnet funnel.
Automation: this is crucial to email marketing. You want technology to do the work for you!
Creating Content: here is where we walk through creating your lead magnet + follow up sequences.
Templates: we will go over the done for you templates that are included and how to use them in your business.
Here is where we build your Lead Magnet funnel + email sequences.
Create Your Lead Magnet: take what you've been working on the last two modules + create your lead magnet.
The Tools: we will implement the tools you'll need to deliver your lead magnet and track it's performance.
Here is where we walk through testing your lead magnet funnel before implementation.
Testing Your Funnel: here's where we test your funnel with help from the community.
Tweak + Update: updating your lead magnet based on feedback.
Here is where we let the world know about your lead magnet and start driving traffic.
Implementation Overview: here's where we walk through implementing your Lead Magnet funnel.
Driving Traffic: it's important to focus on getting new eyes on your funnel once it's launched.
Next Steps: when to start planning to add another lead magnet funnel + more.
Here is where we walk through what to watch and when to tweak your funnel.
Tracking 101: I'll go over what tracking is all about and why it's important.
Numbers to Watch: learn what numbers to watch and why they're important.
Tools: what tools you can use to help get more conversions and drive more traffic.
Troubleshooting Tips: here is where I'll share common tips on how to troubleshoot a lead magnet that isn't converting.
Here is where we wrap up the program and talk about next steps + best practices.
Program Wrap Up: here's where we wrap up the program and start talking about what's next.
Next Steps: learn what comes after creating your first lead magnet.
Best Practices: we will cover several email marketing best practices and how to embrace them.
PLUS, Over $1000+ In FREE Bonuses To Help
You Be Successful.
(value $199)
Get your own Email Marketing Resource kit full of done for your templates, checklists, guides, sample files and so much more! Including planning documents + questionnaires.
(value $99)
Use these simple guides as a reference when planning + implementing an email system. It includes a ton of free tools too!
These done for you email templates will help you create your welcome sequence from scratch + includes samples to help you get started.
This done for you planner + swipe files will help you create a landing page to showcase your lead magnet + build your list.
(value $299)
These done for you template will help you create a sales sequence to sell your services.
Black Friday Sale
Save $400 (50% Off)
The regular price is $697.
Easy Payment Plan
$79
SAVE $400
5 easy monthly payments
10 Self-Guided Modules
30 Bite-Sized Video Lessons
10+ Hours of Hands-On Training
20+ Swipe Files + Worksheets
$1000 in FREE Bonuses
Action Items + Homework
Includes Real-World Examples
On-going Support + Community
Direct Access To Me
One Time Investment
$297
SAVE $400
Pay once and save $100
10 Self-Guided Modules
30 Bite-Sized Video Lessons
10+ Hours of Hands-On Training
20+ Swipe Files + Worksheets
$1000 in FREE Bonuses
Action Items + Homework
Includes Real-World Examples
On-going Support + Community
Direct Access To Me
Black Friday Sale
Enrollment ends at midnight on Tuesday, 11/29/22 - Don't miss this opportunity to grab this course at a 50% discount.
This program is created for people who want to implement Email Marketing strategies in their business to create a list of potential clients.
I Teach You My Own Proven Method For Building an Email List
The systems + subjects I teach in this course work. They are the same exact systems I have used over the past 12 years to build two successful 6-figure businesses. If you do the work, you'll get results.
It's The Only Program You Need To Design, Create + Implement Email Marketing
This ONE program has everything you need to plan, create + implement your lead magnet funnel + list. It's that robust + comprehensive.
You Get Your Money Back If It's Not For You
I offer a 7-day money back no questions asked guarantee. If you decide this program is NOT for you simply reach out and let me know.
It Will Set You Up To Create The Life You Want + Not Only Dream About It
If you do the work, take action and implement what you're learning, you'll be one step closer to creating a list of raving fans who can turn into paying clients.
It's a Robust Program Full of Real Useable Information
This program includes ZERO full, filler or hype. It's made up of real usable information designed to help you take action and get moving.
It Will Help You Scale Your Business
The systems taught in this program will help you scale your current business by adding digital marketing strategies. Gain your freedom and make money at the same time!
Use This System To Add Create Multiple Lead Magnet Funnels
Use the system taught in this program to create multiple lead magnet funnels. What does that mean for you? It gives you the ability to scale your business, make more money and enjoy the life you crave. All without working more!
A Little About Me
I'm Susan Mershon and I started The Techie Mentor™ in 2013 to teach my no-fluff approach to the strategies and skills that Virtual Assistants need to create, build and grow profitable and sustainable businesses.
I’ve taught thousands of Virtual Assistants just like you proven strategies for getting started, getting clients and charging premium rates that can earn you more than 4x typical admin skills.
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